Cross-channel marketing: why you shouldn’t put all your eggs in the Google basket

30-second summary: Few SMBs make use of multiple online advertising channels. Facebook is the most cost-effective channel based on CPM and CPCI. It’s important to remember that every company is…

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The Best Sales Video Examples for 2022

How has the pandemic affected your sales process? Are you tired of writing so many emails, your fingers feel numb? Perhaps you have had to get up and go for…

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CoviD-19: Starting an Affiliate Marketing Business

Since the outbreak of the coronavirus (COVID-19), I have received SO many questions about how to start an online affiliate marketing business that I felt the need to write this…

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